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EIGHT (8) REASONS TO ADOPT A CONSUMER TRACKING SOFTWARE

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As a business owner , you know that one of the essential things to your business is good customer relations. Yes, your employees are important and your vendors, but if no one buys what you’re selling, then you’re out of business. When your business starts to grow, you want to make sure that you’re keeping up with essential information about your customers with customer tracking software.     This is the time to retire your paper system of customer information management and choose a customer tracking software that meets your company’s need. Even if you’re using a software program that adds a customer tracking feature, you want dedicated customer tracking software to make the most of keeping up with your customers and grow sales to those clients. Maybe you’ve considered purchasing customer tracking software in the past but hesitated over the cost. Here are the top reasons to add customer tracking software to your office computers. History Customer tracking...

SEVEN (7) BIGGEST LESSONS LEARNED FROM CUSTOMERS

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In marketing, customers play greater role in purchasing of goods and services. You need to understand your target market, what they think of your business and your product or service. Your target market may be one or more market segments or sub-sets of your market, made up of people or organizations sharing one or more characteristics that cause them to demand similar products or services . Here are some biggest lessons learnt from customers. Reign Supreme Every customer sees himself as the only customer and expects to receive premium , on-demand & priority services. Customers continually expect frontline reps to break policies, to prioritize their needs over those of other customers, and to essentially do whatever they ask because they see themselves as kings . “There is only one king with no competitor”  —  Nārada Muni Customers got Options A customer has more options than ever. This trend has prompted most companies to switch from being product centric to...

GETTING SMART WITH PERSONAL AND PROFESSIONAL GOALS

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We all aim for professional as well as personal development in life. For the simple reason that we want the best of both worlds. Human resources goals and focus on recognition of human capital as the resource that drives organizational success.   Personal goals are more life-related like love, discipline, faith, strength, self-confidence etc. These are subjective. You cannot measure these. For example; being a good person, helping someone, falling in love, travelling etc. Personal goals are more about the journey of self-discovery, companionship, compassion, freedom etc. More specific human resources goals are the inclusion of HR leaders in overall business decision-making and the ability to demonstrate that investment in HR activities and strategy has a tremendous impact on the company’s bottom line. Here are some Personal and Professional goals you can consider. Personal Goals Goals Intended for the Family Some goals are directed toward the family and future. So...

TEN (10) RECRUITMENT TIPS FOR HRs AND JOB SEEKERS

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In human resource management, “recruitment” is the process of finding and hiring the best and most qualified candidate for a job opening, in a timely and cost-effective manner. Below are some tips for both recruiters and job seekers. RECRUITERS 1.      Selling the opportunity to prospective candidates This is possibly the most important part of a recruitment process in mind. As a recruiter, you need to balance by giving a client the best possible chance of securing the perfect candidate and with the probability that such candidate is going to accept the position. In order to do this, a recruiter needs to know why someone would accept a given position. A good recruiter will be able to tell candidates: §   Their hours of work. §   The type of work the firm does . §   Training and development programs available . §   Why the type of work firm does is important to their development. §   Social activities and overall cultur...