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EIGHT (8) REASONS TO ADOPT A CONSUMER TRACKING SOFTWARE

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As a business owner , you know that one of the essential things to your business is good customer relations. Yes, your employees are important and your vendors, but if no one buys what you’re selling, then you’re out of business. When your business starts to grow, you want to make sure that you’re keeping up with essential information about your customers with customer tracking software.     This is the time to retire your paper system of customer information management and choose a customer tracking software that meets your company’s need. Even if you’re using a software program that adds a customer tracking feature, you want dedicated customer tracking software to make the most of keeping up with your customers and grow sales to those clients. Maybe you’ve considered purchasing customer tracking software in the past but hesitated over the cost. Here are the top reasons to add customer tracking software to your office computers. History Customer tracking software
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NINE (9) INDICATORS THAT AFFIRM EMPLOYEES AS INTERNAL CUSTOMERS

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Employees form part in the process and dealings with organizational produce and are referred to as internal customers in many occasions. An internal customer is any member of an organization who relies on the assistance of colleagues to fulfill their job duties. That includes every employee and department of any business, from human resources to finance, from sales to customer service, from custodians to the CEO , from vendors to distributors and all the way up to the President of the company. Everyone in the organization is a customer to someone else. Internal customer service is an act that ultimately results in the ability (or inability) to provide excellent service experiences to external customers. Below are nine (9) indicators that affirms employees as internal customers. Employees Knowledge on Products and Services Employees know more about the pros and cons of the product as they are involved in the company. Si
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SEVEN (7) BIGGEST LESSONS LEARNED FROM CUSTOMERS

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In marketing, customers play greater role in purchasing of goods and services. You need to understand your target market, what they think of your business and your product or service. Your target market may be one or more market segments or sub-sets of your market, made up of people or organizations sharing one or more characteristics that cause them to demand similar products or services . Here are some biggest lessons learnt from customers. Reign Supreme Every customer sees himself as the only customer and expects to receive premium , on-demand & priority services. Customers continually expect frontline reps to break policies, to prioritize their needs over those of other customers, and to essentially do whatever they ask because they see themselves as kings . “There is only one king with no competitor”  —  Nārada Muni Customers got Options A customer has more options than ever. This trend has prompted most companies to switch from being product centric to
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Location: Accra, Ghana
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11 HABITS TO OVERCOME YOUR BAD SALESMANSHIP

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Does discipline have anything to do with your motivation or success in sales? Can discipline be an effective habit to improve your good salesmanship? It’s interesting that sales people have different stigmas, labels and connotations, and not all of them are favorable. Some that come to mind are slick, fast-talking, the life of the party and those are the ones suitable for the work it seems. Discipline is probably not the first word that comes to mind when we think about sales. For you to overcome your bad salesmanship, you need to avoid unnecessary mistakes and focus on the disciplines discussed below. Prospecting Though many sales people despise prospecting, it’s an important part of sales. Unfortunately, the majority of sales reps use ineffective and archaic sales prospecting techniques, instead of the effective practices that could actually lead to a higher volume of better qualified leads. The discipline of prospecting requires that you speak to your target market
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Location: Accra, Ghana
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